Life Sciences Company (US and India - Bangalore)
Mandate : To integrate the sales force with the rest of the firm as they were graduating from a product based sales effort to a ‘concept’ base sales effort. Our intervention was to kick-start the process of redefining practices within the system. Major challenges faced were communication protocols and team bonding. Feedback was also sought on key people as restructuring was underway.
Highlights :
The intervention was based on the broad theme of this initiative - "Connecting the Dots"
Curriculum developed for this program was based on concepts involving
The methodology adopted was 'activity based learning' where structured activities to influence intended behaviour were introduced. Group learning was encouraged through collective presentations and we deployed role play / assessments / videos as aids in learning